Which is better quality, Audi or BMW?
Reliability. Both brands are rated well for reliability, but BMW ranks higher in reviews and consumer surveys. Audi models also review well, however, and are rated similarly. Reliability. According to the 2025 J. D. Power Vehicle Dependability Study, BMW outperformed Audi. J. D. Power reported that BMW had 189 problems per 100 vehicles, while Audi had 273 problems per 100 vehicles. However, both brands have been historically known to be reliable.